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Using Aerial Photography in Marketing

February 25, 2016
helicopter ride nyBusinesses that seek to draw in large numbers of customers and visitors can benefit from aerial photography. Photos taken from the air can show an impressive looking building and beautiful scenery in a way that pictures taken at ground level cannot.
Aerial photography is popular for resorts that want to impress potential guests with their lodgings and amenities. Aerial photos can show the size of buildings, the layout of a property, natural scenery, and amenities such as pools and golf courses.
Photos taken from the air can also be useful for promoting restaurants and banquet facilities. These types of businesses seek to draw people in not just for their food, but also for the appearance of the building and surrounding location. A restaurant or banquet hall may be located inside a modern or historic building and may have scenic surroundings or an outdoor terrace that could attract potential customers.
Aerial photography can also be useful to attract visitors to a museum. Whether it is a modern art museum or one that showcases historical artifacts, aerial photos can show the size of a building, giving an indication of the vast collection inside, as well as any artwork or other items on display outside that could entice potential visitors.
College students base their decision on which school to attend on many factors, including the appearance of the campus. Aerial photographs can convey the size and layout of a campus and show academic and research buildings, dormitories, dining halls, libraries, athletic facilities, and other amenities, as well as surrounding green space that can attract potential students and make them feel at home.
If the appearance of your business is an important selling point, aerial photography can make your marketing materials stand out from the competition. Photos taken from above can show beautiful buildings, facilities, amenities, and the surrounding landscape in a way that is impossible with pictures taken from the ground.